I worked with Trish from Ola Bonita Hair Studio last year on her branding, but as she launched a new studio since (with a different feel in terms of decor) we decided to update her branding to feel more aligned with her current studio space.
Business Name: Ola Bonita
Client: Patricia Lacueva
Project Scope: Branding Refresh (update to logo's, business card and social media templates)
Investment: $500 AUD
Key Words: Warm, Organic, Fun & Vibrant
Ideal Client:
Women, mostly. Some men who are existing clients.
Clients who are happy to invest in good quality hair services, with superior product in a modern setting.
Finds the salon through family/friend recommendation or social media.
Ideal Client Spend: Upwards of $100, and are happy to add on salon recommended products at point of purchase.
The Process
I wanted to keep the designs modern with a boho, abstract feel to reflect some of the shapes used in the salon (curves, ovals, etc). My focus was to keep the colour palette vibrant and fun, whilst still denoting a natural and organic feel.
I created:
- Logo + Alt Logo
- Social Media Logo
- Wide Logo
- Canva Templates: Business Card, Instagram Posts, Instagram Stories, Thank You Card
The Results
Both Trish and I were excited by the final results, with Trish receiving glowing feedback across her social media channels, with many clients and potential clients raving about the new look. Here is what Trish said:
"Thank you so much Jenna, for creating such beautiful and fun branding for my business. I love everything so much and I am so happy with the result!"
